While a social media presence is not essential for hedge funds — if properly designed and implemented — it could provide significant advantage.
Thought leadership…is not easy to achieve. It takes time, patience, and the work of both marketing professionals, writers and subject matter experts. Working together, however, these professionals can help an organization achieve substantial revenue growth.
Blogs are a very effective method for generating new business leads, however a blog itself needs to be promoted [on social media] to be fully effective.
If your business is seeking to expand in international markets, the opportunities social media presents are well worth noting. It’s also important that the localization practices Esther Curiel details be employed as a means to expand the scope of international social media efforts.
As the BBC details: “In the past couple of years, the World Economic Forum’s social media operation has come into its own. A decade or so ago, sharing what was going on at the WEF’s meetings was verboten, but opposition to using social media as a communication tool at Davos has changed in a big way.”
Without well-researched, trustworthy written content, Strong explains, companies without deep budgets will have a hard time building an audience.