Twitter and other social media accounts are proven to be very helpful to businesses in generating new client leads and
In Washington and Brussels, Lobbying by Social Media is Increasing “Many K Street leaders view social media and digital advocacy, not
A search engine query for long-form content will produce numerous results. Why? Because it’s become one important way in which
Blogs are a very effective method for generating new business leads, however a blog itself needs to be promoted [on social media] to be fully effective.
As the BBC details: “In the past couple of years, the World Economic Forum’s social media operation has come into its own. A decade or so ago, sharing what was going on at the WEF’s meetings was verboten, but opposition to using social media as a communication tool at Davos has changed in a big way.”
As online communications continue to disrupt traditional industries, so too are they impacting both the practice of Public Affairs advocacy, as well as the ability of advisors to attract and retain new clients.